Marketing managers, growth teams, and everyone else is looking for an edge on google. It’s our job to attract as many visitors (and the right visitors) to a site as possible. In the last six months, there has been a bit of a reckoning in the B2B SaaS world, which means that budgets are becoming… Continue reading Does a Website Glossary Help SEO in 2022
How are you marketing your B2B SaaS product? My guess is some combination of outbound and inbound marketing strategies. Outbound marketing is all of the directly paid advertising you do using Google Ads, Facebook Ads, and so on. Inbound marketing is everything you do to get clients to find your product organically. This is usually… Continue reading 3 Free Content Map Templates to Simplify Content Strategy
The content map is the guide that helps content managers target their content strategy for maximum benefit. It is more than just an organizational chart.
This blog article describes what is a content writer, how to make your content the best possible, and the entire content production process.
Most writers are good editors. Likewise, most editors are good writers. However, expecting a writer to edit their own work is asking for errors to creep into your copy. That’s why you should always hire and editor and a writer for your website. The rise of content Content has become the main marketing strategy online.… Continue reading Hire an Editor and a Writer for Your Website